10 Email Copywriting Best Practices That Catapult Conversions

This cacophony of email copywriting tips was initially intended as notes to myself. Realized you might be interested in them as well. (Sidenote: read to the end for a bonus.) So, here they are. 1. One email, one offer. Email is much like warfare. But one thing’s different. Shotguns are worthless. $0. Precision bolt-action rifles…

How To Write When You Can’t Think Of Anything

Let me ask you, dear reader, has this ever happened to you? Your fingertips are hovering on the keyboard, you’ve got a warm cup of coffee by your side and a few hours in your calendar for undisturbed creation. Everything you need to get in a soothing flow state. Yet it’s been 30 minutes and you haven’t typed a single word.